Consulting and guiding the family business - from generation to generation

The INNOO principles

  • Each partner strives for a high level of professionalism in the execution of his/her professional duties.
  • Each partner is bound by non-disclosure and respects confidentiality.
  • Each partner understands and respects the boundaries of his/her professional duties and obligations and is personally responsible for his/her services.
  • Each partner is willing to be held accountable and to be assessed by colleagues.
  • Each partner informs the client in case of a potential conflict of interests.
  • Each partner neither pays nor receives referral fees.
  • The INNOO partners conduct collegial supervision on a regular basis. 

What is a family business?

We see a business as a family business when:

  • One or a few families have a controlling ownership.
  • One of more family members are actively involved in the governance because they have management or board roles.
  • There is a solid itention to pass on the family business to the next generation.

Consulting & Guiding

in the further development of business and family

Fulfilling non-executive functions

by having a role as a board member in the Family Holding Structure, Supervisory Board or Advisory Board

Executive Coaching

of incumbent and future CEOs and non-executive directors


family members and non-executive directors